SBT Car News

BMW’s Ultimate Driving Experience Is A MUST Experience Event!


Automobile manufacturers make an effort by themselves to connect with the customers and the potential customers that would create mind share and heart share along with their brand strength. In order to do that they carry out event, participate in projects, sponsor numerous activities and make it a point to interact with the potential audience. However due to the economic hit that the wold took a few years ago, the automobile companies were a little less enthusiastic about such activities. One such automobile giant is BMW who came back with a bang.

BMW has been highly famous for their yearly event the Ultimate Driving Experience. The event allows the current customers and those aspiring to get their hands on a BMW to actually ride the vehicle on the racetrack. This is done so the potential customer turns into an actual buyer after experiencing the ride behind the wheel and let the testosterone pump through the veins. The whole event is organized in such a manner that it will allow you to not only experience the ride but get educated by the BMW personnel as well. This is a life changing event for certain people filled with thrilling rides and top notch latest models that are sure to take your breath away all courtesy the German giant BMW.